JUVEDERM: TWO SIDES, ONE BASE
Creating parallel sites for both providers and patients requires deft hands and smart questions. Differing audiences, differing needs, but same component base.
REAL HUMAN HERE
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THINKING MATTERS
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DESIGN IS HUMAN
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REAL HUMAN HERE ✳︎ THINKING MATTERS ✳︎ DESIGN IS HUMAN ✳︎
WHAT’S THE DEAL
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Juvéderm is an aesthetics brand. Their old sites - for both end users and those who adminster - were outdated, hard to navigate, and deeply in need of refresh. Communication theses were muddled and their UX reflected as much.
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I created a modular, consistent, flexible, and easy-to-navigate system to house the many facets and content types for both providers and end patients. I created the backbone for both visual layout, structure, and navigation and made it easy to pass along to their brand team to render it using their new brand refresh.
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Research, UX strategy, UX design, UI contributor
“Wow, JOEY KNOWS WHAT HE’S DOING”
-My clientsGet In Touch
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